As a large organization, standardising on tooling and leveraging Open Source software enables RSA Group to tap into the broader industry talent pool for building digital products. While providing various business-to-consumer (B2C) insurance products, RSA also caters to business-to-business (B2B) needs with bespoke insurance offerings for brokers.
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When a new Head of Digital & Innovation joined the esure, they sought to bring fresh ideas and innovation to the traditionally risk-averse industry. With limited resources available – only a public API due to an internal team undergoing a six-month freeze – the challenge was to be creative with what was on hand.